Italian Journeys Since 1996

Italy, traveled your way.

Private, custom-crafted journeys throughout the heart of Italy — designed around how you love to travel.

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Our Philosophy

We Love Italy.It’s All We Do.

Since 1996, Italy has been our one and only focus. It’s our passion and our purpose. With 20 distinct regions, layers of history, and extraordinary beauty, Italy offers a richness few places on earth can match — within a single country.

Italians understand how to live well: valuing family, friendship, food, design, and the quiet joy of everyday beauty. This way of life inspires everything we do. We focus exclusively on Italy because it’s where our hearts are — and where our expertise truly lives.


Lori Martin
Lori Martin Co-Founder & Planning Expert 30+ years crafting personalized Italian journeys.

How It Works

Three Steps to La Dolce Vita

  1. A conversation

    Discover

    Book a one-on-one consultation to explore your interests, pace, and travel goals.

  2. A collaboration

    Design

    Together, we design your itinerary around how you want to experience Italy—refining every detail until it feels just right.

  3. The journey itself

    Experience

    With every detail in place, all that’s left is to immerse yourself in Italy and enjoy every moment.

“Every detail was perfectly arranged, and your Rome location and staff were especially wonderful — everyone was so helpful and kind throughout our stay.”
— Stan & Darnise, Venice, Lake Como, Bologna, Parma & Rome, 2026

What We Do Best

Every detail, thoughtfully handled

From the first sketch of an itinerary to the last toast on your final evening, one dedicated team carries every thread of your journey.

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  • Bespoke Italy Travel Planning

    We design personalized journeys across Italy that reflect how you like to travel. Each itinerary is thoughtfully paced, beautifully detailed, and tailored specifically for you.

  • Private Transportation Across Italy

    We coordinate seamless transportation throughout Italy, working with trusted drivers and partners to ensure every transfer is comfortable, efficient, and stress-free.

  • Local Expertise & Connections

    Our deep relationships with local artisans, restaurateurs, and cultural experts give you access to experiences that go beyond the guidebook.

  • Culinary & Wine Experiences

    From private cooking classes in Tuscan villas to exclusive wine tastings in historic estates, we curate authentic gastronomic adventures.

  • Small Group & Private Tours

    Whether traveling solo, as a couple, or with family and friends, we create intimate experiences with expert local guides.

  • Special Occasion Planning

    Celebrating an anniversary, milestone birthday, or proposal? We design unforgettable Italian moments tailored to your celebration.

Positano, from the water
Positano, from the water

dalla costa alla campagna

From the Coast
to the Countryside

Whether you dream of the Amalfi Coast’s dramatic cliffs, Tuscany’s rolling hills, or the elegance of Rome and Florence, we know every corner of Italy.

Our intimate knowledge of Italy allows us to craft journeys that reveal its authentic beauty and hidden treasures.

Where to? Let’s find out together
Val d’Orcia at dusk
Val d’Orcia at dusk

Andiamo!

Begin Your Italy Journey

Tell us about the Italy you’re dreaming of — we’ll take care of the rest.

Start Planning Your Trip

Planning Unforgettable Italy Journeys—Since 1995